Applications like Zoom are great in todays trying times, but just like traditional presentations, Zoom can be used to torture and inflict agony, or wow and add value to an audience. it is not the technology that determines the outcome, but the event organiser and speaker.
Early into lockdown I turned my office into a Zoom studio, re-worked my presentations for better presenting online, and developed online content to share with the audience wherever they happen to be.
A strong professional speaker will be able to carry their message for 45 minute, however for the average subject matter expert who is not professional speaker, I would suggest a Zoom meeting consisting of 30 minute presentation with 20 minute question and answer session afterwards.